I loved you before your
Instgram was pretty.
Of course they won't believe you when you tell them your ambitious new plan.
That's why Rule #1 is:
Don't tell them. Tell us. You'll shock everyone.
If you've ever taken a big swing on a creative business idea - or want to - you can tell us. We'll get it. We get you. Because that's what we do. We take big swings!
When it hits, we drink champagne together. When we miss - ouch. It hurts BAD and we pick up the pieces together.
It's called getting schooled. And that's where my story starts. Twelve years ago. During a really nasty recession. Alone. On a plane to China.